Imagery must communicate in a nanosecond - the idea must be immediate and forever memorable… an idea that enters your head and instantly enters pop culture forever.
Basically, he was social networking before social networks were even born.
Self-promotion is more complicated than it’s ever been, we have Twitter, Tumblr, MySpace Facebook and all that shit now. All photographers have blogs. We’re presenting ourselves as brands instead of just as a person who just take good pictures.